Architect of Global Social Influence

Bentley Systems

Bentley Systems is hiring a Director of Social Media to create a global social function, transforming its social presence into a strategic growth driver.

Last checked on July 30, 2026. We may earn a commission when you click through.

This position is ideal for seasoned professionals in social media strategy looking to make a significant impact. However, it may not suit those who prefer a more structured environment, as building from scratch can be chaotic.

✓ Strategic leadership role ✓ Chance to innovate ✓ Work with a reputable company

Architect of Global Social Influence

Bentley Systems

Updated 25 days ago

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Dublin

About this role

Bentley Systems is hiring a Director of Social Media to create a global social function, transforming its social presence into a strategic growth driver.

About the Company

Bentley Systems is a leading company in software solutions for advancing infrastructure, focusing on engineering and construction.

Key Highlights

✓ Opportunity to shape a global social strategy
✓ Lead initiatives on platforms like LinkedIn and YouTube
✓ Build and manage high-performance teams

💡 Honest Take: While the role sounds exciting, the challenge lies in establishing a new function in a large corporation, which may require navigating complex internal processes. Be prepared for potential resistance and a steep learning curve.

Pros

✓ Strategic leadership role
✓ Chance to innovate
✓ Work with a reputable company

Cons

✗ High ambiguity in initial stages
✗ Potential internal resistance
✗ Expectations may be unclear

Best For: Professionals with a strong background in social media management and a passion for building new functions in large organisations.

Watch Out: Be cautious of the lack of clarity in expectations as the role involves establishing new strategies and processes.

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Expert Review

At Bentley Systems, the role of Director of Social Media and Digital Influence offers a chance to redefine social engagement. This position requires a leader who can navigate the complexities of a large organisation while fostering a modern social media strategy. Building from the ground up means there will be challenges related to stakeholder alignment and resource allocation.

The ideal candidate will need to possess strategic vision but also a hands-on approach to execution. Your ability to lead teams across multiple platforms, including LinkedIn and YouTube, will be crucial in turning the company's social presence into a key growth driver. Given that the salary is not disclosed, it’s important to negotiate based on your experience and the value you bring.

Overall, this role is individuals who thrive in high-pressure situations and can adapt to a fast-evolving landscape. According to Bentley Systems' job listing, the emphasis is on creating a cultural shift towards embracing social media as a strategic asset. Those seeking a well-defined role may find the ambiguity challenging.